End-to-end Experience Consulting for start-ups and mid size organisations.
We can help you make experience your competitive advantage.
Customer ❤️ is everything
Research
We help identify the needs, dreams and desires of your customers (existing and potential) deploying a range of research methods, both qualitative and quantitative.
Strategy
Using a jobs-to-be-done approach, we ensure that the brand authentically represents your offerings to your customers in a compelling way. Making sure they are customers for life.
Design
Our design approach is research-informed with no cookie cutters. We work closely with your internal Subject Matter Experts to make your products and services human centred.
Capability Building
Our team has spent countless hours researching so you don’t have to. We are passionate about up-skilling teams in human experience (customer, employee, or user).
What people say about us:
“Syma is very well organised and always full of ideas. She is extremely personable and very diligent and is an excellent communicator. She thinks deeply about topics and issues and has considerable expertise in the CX design space.”
– Dr Pierre Benckendorff, Acting Dean, UQ Graduate School
“Working with Syma at Awesome & Authentic was an amazing exploration experience. We really dove into the reason for, the expression of and the delivery of the essence of my business. This helped me to focus on the message l was conveying. Identifying details left me feeling very connected to my business and proud of the way I would present to the outside world.”
– Kerrianne McNamara, Founder of a wellness business in NSW
In our consulting practice, we thrive on curiosity and a commitment to continuous improvement.
Join us on this journey of discovery. Let’s turn every customer interaction into a chance to learn, improve, and excel. Reach out to us, and together, we’ll start asking the right questions and finding the best solutions.